Product Design

(Four years, Undergraduate, Bachelor of Arts)


Objectives

This program focuses on the strategic goal of building the Design Capital in Shanghai, and is oriented towards the field of design of modern consumer goods, featuring collaborative innovation and interdisciplinary integration of cultural and scientific innovation. and the advantages of ability to realize the application of innovative design, serving the needs of the economic development of the Yangtze River Delta and reflecting leading role of this program. The program relies on the teaching mode of industry-academia linkage work system and implements the teaching concept of integrating art and engineering, creativity and technology, and curriculum and industry to cultivate innovative, complex and application-oriented design talents with advanced design concepts, keen market insight, strong creative design and aesthetic ability to meet the needs of the new era.

Core Courses

Introduction to Product Design, History of Product Design, Fundamentals of Design Representation, Design Composition (A), Design Composition (B), Creative Thinking in Design, 3D Modelling and Rendering of Products, Design and Production of Product Shapes (A), Design and Production of Product Shapes (B), Product Design Materials and Processes, Ergonomics, Product Design (A ), Product Design (B), Product Design (C).

The main practical sessions include: military training, internship, visits, research, curatorial exhibitions, industry-university linkage design project practice (design theme practice), design (innovation and entrepreneurship) competition, international exchange activities, graduation design, etc.


Study Plan

Product Design-2019

Product Design-2020

Product Design-2021

Product Design-2022


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