(Four years, Undergraduate, Bachelor of Arts）
Objectives
This program focuses on teaching creative thinking, design methods and practical skills, aiming to cultivate application-oriented design talents with international professional perspective, innovative and pioneering spirit, aesthetic ability, creative ability and practical ability, who can engage in visual art design, brand visual image design, advertising planning and design, information interaction design, etc., to meet the development needs of creative industries.
Core Courses
Brand visual identity design; advertising creativity and planning; packaging visual design; book design; commercial photography; printing processes; illustration design; layout design; graphic creativity; interface design.
StudyPlan
Visual Communication Design-2019
Visual Communication Design-2020
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